Posts Tagged ‘Institut Esthederm’

Tuesday, June 19, 2012

It’s All About E.V.E.

As a former beauty publicist (okay it was almost fifteen ago, but it still counts) I’m usually pretty cynical when it comes to “miracle” products.  Every new skincare product seems to have a “revolutionary” ingredient and/or formula that will “change the face of anti-aging forever.”  I usually chock this up to good  PR writing, and then try the product hoping for some results but not expecting miracles.   I took this jaded attitude when I read about Institut Esthederm’s E.V.E. “Essential Vital Elements” Serum Source ($129):

Rather than creating a serum full of ingredients already know to be anti-aging Institut Esthederm has focused on adding substances found in the skin tissue itself.  This allows the skin to naturally regenerate itself with these essential, vital elements (E.V.E) – including 21 amino acids, 6 minerals salts, 6 trace elements, 9 vitamins, 3 carbohydrates, 5 nucleopeptides and 1 peptide.  

Do I believe me skin was actually regenerated?  Well… that may be a little too True Blood for me to digest, but I can say after the first application of the serum my skin’s texture was visibly more refined (as if I had just exfoliated), less redness, and physically felt tighter.   Even though I’m in love with the instant results, the E.V.E. serum is meant to be used only  as a “21 day cure” for almost every skin ailment from  post-acne scars to angry sensitive  skin prone to redness (my affliction).

You pat the serum on to cleansed, toned skin and allow it dry (a couple minutes).  Then, apply moisturizer and SPF as usual.  Even under all my various serums and creams that followed the EVE Serum Source, my skin was noticeably brighter and smoother. In fact, I didn’t have to apply highlighter above my cheekbones since the serum gave me a highlighted glow!

I’m anxious to see what my skin looks like on day 21 (I’m only on day 3), and I’m not going to lie to you, the little Sookie in me is hoping for some real regeneration action.  ;-)

This blog post contains press samples sent to Beauty Binge by a public relations representative.  The Blog and its Author do not provide any guarantee of review, nor whether a review will be positive or negative. The Blog does not accept financial compensation for product reviews.


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