Posts Tagged ‘Tokidoki Punk Lash Mascara’

Friday, March 9, 2012

Bright Lights, Big City: Neon, Neon Everywhere

From the runways to the subways, I’m seeing nothing but neon.

Neon makeup and hair started lighting up the runways last year, and since then this 80s staple trend quickly blinded  the masses with an explosion of day-glo fashion and beauty products.  Walking down the streets of NYC, I see everything from young girls with fluorescent hair streaks and matching lipstick to career fashionistas furiously typing away on their smart phones with nails painted in the season’s latest electric colors.

Don’t be intimidated into thinking that if you incorporate a little neon, you’re a couple of leg warmers away from becoming Pat Benatar. Just be careful to tone down your outfit and the rest of your makeup (think neutrals across the board) to avoid anything aggressively offensive.  Kidding.  (kind of kidding)

Eyes

If you’re not in the mood to do a full eye of makeup, just add a little pop of color with neon mascara, as seen on the models at Stella McCartney AW 2012 Paris.  Makeup Artist Master Pat McGrath used Cover Girl Lashblast 24 Hour Mascara coated with a blue pigment gel to achieve the look. At home, apply two coats of your favorite volume-pumping mascara in black, let it dry, and then coat with an electric blue mascara like Tokidoki Punk Lash Mascara in Baby Rocker.

Backstage beauty at Stella McCartney AW 2012 Paris (photo via WWD)

Or, for a more subtle look, you can swipe a brightly-colored liquid liner along your upper lash line like my minxy blonde friend Kat (see below).  Kat used Sephora Liquid Liner in Fancy Blue to achieve her look:

Kitty Kat in her electric blue liner

 

Lips

Go bold or go home.  Maria rocks a different day-glo shade every day. She doesn’t care if it’s 8 AM in Midtown Manhattan on a Monday, she’ll be wearing a fluorescent fuchsia.   Try a bold pink like Mirabella Lip Colour in Over the Top, which is highly pigmented color yet doesn’t bleed.  Or, add a pop of orange (after all, Tangerine Tango is the Pantone color of the year) try  MAC Pro Amplified Creme Lipstick in Neon Orange, or go for a more sheer shade like Bobbi Brown’s Sheer Lip Gloss in Citrus.

 

Milly Backstage Beauty Spring 2012, photo via Creative Nail Design

 

Twinkle by Wenlan Backstage Beauty, Spring/Summer 2010, photo via nymag.com

 

Nails

If you feel like you’re on the cusp of being too shy to pull off this look,  take baby steps and paint your nails a different blinding hue every week (or day, if you happen to have the time and dedication). Every brand seems to have a color story this Spring involving neon. Have fun experimenting with the under $10 brands like China Glaze Poolside Collection ($6.50 per bottle / $17.75 for set of 6)  and invest wisely in the premium lines like Dior ($23 per bottle).  Make sure you test the level of opacity.  It may look bold in the bottle, but sheer once its on your nail.  To make a neon pop even more, apply an opaque white like Sally Hansen Hard as Nails Xtreme Wear in White On as your base coat and then paint two coats of your neon.

 

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